DYLAN MALLOCH
Director of marketing and communications
St Paul’s School (Bald Hills, Qld)
In 2015, Dylan Malloch revolutionised the internal and external marketing functions of St Paul’s School by spearheading a charge into digital advertising and social media engagement. The school now has the highest number of Facebook followers of any independent school in Queensland, while Malloch’s social media advertising approaches have made all school print advertising redundant. His marketing approach is not only raising the profile of St Paul’s School but also highlighting inside the classroom and in the broader media how education in Australia needs to better prepare students for a world vastly different from the one we know today.